Mass Email
Mass email (Email Solicitation) allows you to send a personalised message to a large list of constituents in a single operation. DonorPoint processes the send via Amazon SES, tracking deliveries, bounces, complaints, opens, and clicks.
How Mass Email Works
- Create an Email Solicitation with a name, from address, and schedule
- Assign a Distribution List (segment) as the recipient list
- Assign an Email Definition (the message content)
- Send immediately or schedule for a future date/time
DonorPoint renders each email individually at send time — every message is personalised using the recipient’s context. Merge tags and expression language in the template are evaluated for each recipient separately.
Email Solicitation Fields
| Field | Description |
|---|---|
| Name | Internal name for tracking |
| From Address | The sender name and email address shown to recipients |
| Distribution List | The segment of contacts to receive this email |
| Email Definition | The message template |
| Schedule | Send now or at a future date/time |
| Status | Draft, Scheduled, Sending, Sent, Cancelled |
Delivery Tracking
After sending, the Email Solicitation record shows:
- Sent — total emails sent
- Delivered — confirmed deliveries
- Bounced — undeliverable addresses (hard and soft)
- Complained — recipients who marked the message as spam
- Opened — tracked via a web beacon (pixel)
- Clicked — tracked via link redirection
Bounce and complaint records are processed automatically and can suppress future emails to affected addresses.
Suppression
Contacts who have opted out, hard-bounced, or complained are suppressed from future sends. See Bulk Suppression for managing suppression lists.